Experience the ultimate in imaging power and versatility with the Sony Alpha 7 IV full-frame mirrorless camera and 28-70mm zoom lens kit. This potent combination delivers exceptional performance, innovative features, and uncompromising image quality, empowering you to capture stunning photos and video like never before.

Whether you’re a professional seeking the ultimate image-making tool or an enthusiast looking to elevate your craft, the Sony Alpha 7 IV with 28-70mm zoom lens kit delivers the performance, versatility, and stunning image quality to bring your creative vision to life.

About this item

• 33MP full-frame Exmor R back-illuminated CMOS sensor
• 8x more powerful, next generation BIONZ XR image processing engine
• Up to 4K 60p 10-bit 4:2:2 w/ full pixel readout in all recording formats
• 7K oversampling full-frame 4K 30p 10-bit 4:2:2 w/ no pixel binning
• Beautiful color expression made simple with S-Cinetone color profile